Different Cultures and Connecting

Many people find connecting with individuals from different cultures is challenging. They find that engaging with individuals from different cultures takes them outside of their own comfort zone. 

Bill believes that the keys to being as successful as possible with someone from a different culture is to clearly understand key areas of their culture such as the other person’s cultural way of thinking, their cultural values, tendencies, behavior, and preferences.  It is also very important to know how to reasonably adapt to what the other individual thinks is appropriate to their culture.

Whatever the cultural background of someone, they probably really only understand their own culture. They have not had cultural sensitivity training about the “Do’s” and “Don’ts” of being “culturally appropriate” with someone from a specific culture.

Unfortunately, they are trying to connect but they are “cross-culturally blind“. As a result, the culturally-different individual quickly comes to the conclusion that they cannot relate to you …. and you cannot relate to them.

Please keep in mind that we are all very powerfully shaped by the culture we grew up in. It is called your “native culture”. But what is a “culturally appropriate” behavior or a “culturally appropriate” communication style in your “native culture” may be seen as rude or offensive to a culturally-different individual. Unfortunately you do not realize that you have been rude or offensive.  In any case, they conclude it is not important to know you!

I provide cultural sensitivity training which is customized to overcome the challenges of connecting with an individual from a specific culture … or provide a more general purpose approach to cultural sensitivity training.

You will learn about key areas such as a culture’s values, beliefs, thinking, interpretations, expectations, behaviors, and “Do’s” and “Don’ts” rules of their culture’s etiquette.  As a result, a culturally-different individual will feel much more comfortable connecting with you because they will see that you understand and respect their cultural preferences. They will respect you for learning about their “cultural ways”. 

For a complimentary discussion on how I might assist you, please go to the Contact Bill tab of this website; or send me an e-mail at bill@culturalselling.com; or call me at 905-599-6365 (if unavailable, please leave a voice mail message).

I’ll do my best to respond to you before the end of the business day.

Thank you,


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The Oakville, Milton and District Real Estate Board highly recommends Bill Dennis’ seminar “Negotiating & Selling to Different Cultures & Generations” because of the very enthusiastic and positive feedback from our members.
Cyndi Amodeo, Manager of Professional Development and EventsThe Oakville, Miton and District Real Estate Board